CKJ

How do you build a personality out of just three letters? That was the challenge for this project. Our task was to transform “CKJ” into a cohesive series of graphics, patterns, and visual expressions. Derived from "Cikajang," the name reflects the location of this unique communal space. The identity was developed by transforming the three-letter name into abstracted facial forms, forming a modular system that represents the diverse crowd the space openly welcomes.